This how-to covers step by steps for creating compelling SEO content for
on-page use and long-mid-tail keyword optimization strategies.
- Select broad match "primary" keyword
- Select 2nd and 3rd more long-tail keywords that match
- Pick 2-3 other articles to link to
- Formulate a title that is the primary decorated with natural search
terms "What to know about..." or "...solution comparison"
- 5 point outline for the 5 paragraphs, create lead-in and lead-out
paragraph summarizing the 5 points
- Add "to learn more about x or to chat about y, contact us anytime at
..." footer to snag end-of-article readers - 2nd and 3rd keywords
appear 2 times each, primary appears 3x (outside the title) - link
to internal text should be a long-tail that near-match what they're
linking to
- * push it out to social media + specifically Google+ *
∗ Concise compelling SEO content is vital for inbound marketing